neptaystudio
Start a project
05 / Business landing · Concept

Vona — Boutique hotel

Eight rooms above the harbour in Kaş — a page that books the stay by feeling like it.

Year2026
RoleDesign · Build · Copy
SectorHospitality
StatusConcept
05.A / Overview

Small hotels lose their margin twice: once to the booking platforms, and once to websites that look like booking platforms. Vona's page goes the other way — unhurried serif typography, a palette taken from linen and olive trees, and copy that describes mornings rather than amenities.

The structure is one calm scroll: the house, the rooms, the season's rates, the way down to the water. Each room is presented like a spread in a book — name, view, bed, floor — with the rate for the selected season beside it, not hidden behind an enquiry form.

The booking action is honest about what a small hotel needs: a date-anchored email enquiry that lands in the owner's inbox with everything filled in. No fake availability calendar pretending to be a PMS — that comes later, if the hotel wants it.

Year2026
RoleDesign · Build · Copy
SectorHospitality
StatusConcept

Concept build — the studio is young; this case study shows the craft we'd bring to a real engagement.

05.B / Inside the work

The house, the rooms, the rate.

Hero, a room spread, and the season switch that re-prices the page in place.

vona.com.tr⌘R
Kaş · Above the harbour · May–October
Eight rooms, a stone terrace, the sea below.
May–JunJul–AugSep–Oct
Lighthouse€280
Sea, westward · breakfast included
Garden€210
The olive garden · breakfast included
05.C / Approach

Sell the morning, state the price.

01Atmosphere does the selling

Type, colour and pacing carry the feeling of the place. No drone shot, no autoplay video, nothing that needs a cookie banner.

02Rates in the open

Three seasons, eight rooms, every price visible. Guests who know the rate before they write convert better and haggle less.

03Direct by default

Every path ends at a direct enquiry with dates attached. The OTA listing becomes the backup, not the front door.

05.D / What it ships with

A landing that earns direct bookings.

Rooms8 spreads

Each room a composed spread: name, view, bed, floor, rate — legible on a phone held in one hand.

Seasons3 rate cards

May–Jun, Jul–Aug, Sep–Oct. Switching seasons re-prices every room without a reload.

LanguagesEN · TR

Guests book in English; the village books in Turkish. One page, both voices.

LoadStatic

No booking-engine JavaScript until the guest asks for it. The page is files, like the rest of our work.

Stack
Next.jsReactTypeScriptCSS design tokensResendVercel
Run a place like this?

A site that books direct.

Hotels, houses, restaurants — pages that feel like the stay and cut the commission out.